Google partner - Vibes
On 23rd June 2016 , via referendum the United Kingdoms (UK) voted to exit the European Union (E.U), an economic and political partnership of 28 countries. How will Brexit impact India ? It is easy to imagine cataclysmic scenarios. The odds of the European Union and the euro unravelling and have increased considerably. The may well be the beginning of the end . The euro and the pound have taken a beating since the results of the votes were announced . This vote will lead to a rise in risk aversion. Capital flows are at risk and competitive currency devaluations are more likely. Global ecomonic growth which was already seeing a downturn will be futher dampened. Brexit will be a blow against globalisation. The Indian IT outsourcing industry is feeling the blow of this vote . Between Friday and Monday TCS lost nearly Rs.30,000 crore in market capitalisation, Infosys Ltd Rs.12,000 crore, Wipro Rs.3,420 crore, HCL Technologies Ltd Rs.5,078.73 crore and Tech Mahindra Rs.2,951 crore. The IT industry has to brace itself for some major challenges following the Brexit . Europe generates around 30% of the revenues of the Indian IT outsourcing industry. Many IT companies have their EU headquarters based out of the Uk and use the country as a gateway to business across the continent. Some 800 Indian IT companies employ around 110,000 people there. The major challenges for Indian companies arises from the volatility of currency – the pound and the euro. Also there is the uncertainity about future policies between EU and UK. The decline in the pound would render many current contracts into losing propositions , unless renegotiated. . The terms of UK's exit and future engagement with EU could impact decision making for large projects . The pound dropped to a 30 year low against the dollar following the vote. Near term impact is that shares of most Indian IT companies fell when Brexit became a reality. The benchmark S&P BSE IT index closed 2.1% lower than its previous close . Heavyweights such as Infosys , Wipro and HCL Technologies – shares closed between 1 % to 4% lower . Overall , it is mostly a watch and watch situation for most Indian IT players. The market is waiting for clarity on the UK's future business policies. There is no certainity as how things will pan out but the world economy is waiting to see how this plays out.

Recent Blogs

Tips to Improve Their Video Production for Page Owners

Facebook's video measurements are suspect in light of the fact that they depend on three-second perspectives or that they are generously inflated by individuals taking viral recordings from YouTube — don't diminish the fact that Facebook video is a gigantic open door for advertiser. To catch potential errors before they make it to your online networking informing line, it's useful to set up a publication process for your posts. You most likely have one set up as of now for your substance showcasing stage, and those make an interpretation of effortlessly into online networking informing, and won't take up a lot of your time and exertion. Be that as it may, in case you're new to the thought and the procedure appears to be threatening, we have arranged this helpful flowchart, alongside a rundown of inquiries to help you with the verifying of your online networking posts. Schedule videos to computerize your content timetable: To schedule a video, when you upload it, tap the bolt alongside "Publish" and pick "Schedule Post" starting from the drop menu. On the following screen, you can choose the date and time that you'd like your video to go live. Set Expiration dates for recordings/videos To set an expiration date for your video, take after the bearings for booking your video. On the following screen, you'll have the choice select the date and time you'd like your video to terminate. Add captions to tell your story with and without sound Inscriptions/Captions are included as .SRT documents to your video amid the transfer or alter procedure. On the web, individuals who watch your video can click "CC" on the base right-hand side of the video to empower subtitles. On cell phones, subtitles show naturally when a viewer has volume quieted. Take in more about subtitles in the Help Center. Edit and deal with every one of your videos with your Video Library The Video Library is a spot where you can sort out and deal with your recordings. You can get to your Video Library by going to the Publishing Tools tab inside of your Page. Utilize the hunt and separating devices to find a particular video by title, depiction and that's only the tip of the iceberg. You can likewise alter or change any points of interest identified with your recordings, incorporating including inscriptions in different dialects, changing a custom thumbnail and then some.

29 Feb 2020

Ask Yourself Before You Publish

In the early years of informal communities, we could barely imagine a period when individuals would be getting let go over their online networking posts. Presently, a search query "fired over a Tweet" returns more than 30 million list items on Google, every single great illustration of what not to post on online networking. On the off chance that you need to abstain from getting stuck in an unfortunate situation with your manager, transgressing in according to many fans, or costing your boss millions in lawful charges, you ought to regard these notices. To catch potential errors before they make it to your online networking informing line, it's useful to set up a publication process for your posts. You most likely have one set up as of now for your substance showcasing stage, and those make an interpretation of effortlessly into online networking informing, and won't take up a lot of your time and exertion. Be that as it may, in case you're new to the thought and the procedure appears to be threatening, we have arranged this helpful flowchart, alongside a rundown of inquiries to help you with the verifying of your online networking posts. Questions to ask yourself before you post to your social media channels: Is this post valuable to my social media followers ? Is this post contributing to my social network’s mission ? Is the format of this post optimized for the social network I’ve selected ? Does the quality of assets match the standards of my social media presence ? Am I posting this at the best time ?

21 Feb 2020

Evolution of Digital Marketing Over The Years

There is no second thought about how fast the technology has drifted to digital from analogue and how the world along with the technology have diverted towards digital phase. This Digitalization phase has embraced towards it more and more people around the world from the old traditional communication means. People have speedily fitted into this change and since then they have been engrossing in the digital element on the various digital devices to communicate with masses and more. This evolution made various companies realize how important the digital marketing has become to make the procedure of communication and marketing more focused and more flexible. Clearly, the way digital marketing and its tools have been changing continuously over the period of time, marketing operations are more capable of delivering the right information at right place and right time. Once a well-planned and well thought marketing strategies are laid out, its proper execution definitely gives large businesses and have direct significant impact on its marketing level. Digital marketing department has become one of the fundamental components of the marketing since it helps the business to spread out in masses in real quick time with more effectiveness and response. Using Digital Marketing has number of benefits attached to it. With the continuous growing advancement in technologies, it is becoming straighter forward to track and analyze the results almost immediately. While Digital marketing lets a business follow its personalized commerce, it also gives the ability to approach its crowd at an economical cost. Whether you are dealing in a small business or large, with Digital marketing tools and skills in hand, it is bound to provide you with conclusive outcomes. The concoction of latest technology with Digital Marketing has witnessed its positive growth in this new world which is sure to grab more and more eyeballs throughout the digital age.

01 Feb 2020