Since its inception in 2020, Ligo Group has excelled in the bag manufacturing segment.
They produce high-quality bags to meet the diverse requirements of today’s generation, with a focus on style, comfort, and sustainability.
Supported by skilled craftsmen, they consistently deliver their consignments within a defined timeframe. Ligo Group is a prominent name in producing the finest quality bags.
02
BRIEF
With no prior brand presence in the market, as it was a fresh start for them, they wanted us to establish their business in both the B2C and B2B segments with a precisely defined professional approach.
Since they were just starting their business, they wanted us to build an identity on LinkedIn and develop a strong professional network globally.
During our discussions on LinkedIn strategy, they were highly focused on network building that would help them attract high-profile clients.
With a commitment to excellence and a strong desire for growth, Ligo Group sought to understand customer behaviour on LinkedIn to produce bags that meet the demands of today’s era.
03
OUR APPROACH
When it came to LinkedIn marketing for the Ligo Group, we needed to tweak our strategies and focus on a results-oriented approach to track growth.
Being highly focused on lead generation, we created their LinkedIn page and profiles to reflect pertinent details in order to attract the right professionals.
As they were working in the bag manufacturing segment, we identified their target audience and approached them to strengthen their professional network.
Through dynamic content creation and page management, we successfully generated quality leads for them, resulting in a major consignment order for corporate gifting. Ultimately, we achieved 10x growth in just one and a half years.
Through profile optimisation and sharing precisely designed creatives, we have increased their revenue and market growth across India