Latest Updates
Here is a selection of our stories. They focus on latest news from our team, and also our thoughts on international events and how they are impacting the solutions we deliver.
The January 2020 Google core update – Everything you need to know about
Since Google is the most popular search engines all over the world. Whatever changes, decisions it makes directly leaves a strong impact on the lakhs of users, and people who are actively and religiously using. Here we will try to analyze and take a deep look on what all implications and repercussions an Internet user has to go through when Google updates its policies. A lot of people are no...

Google updates its terms of service to include chrome and chrome OS
Google is one of the most popular search engines all over the world. From a school kid to a college going student, a teacher, doctor or anyone. If you take a look around you will be able to see everywhere people around you use google. You can search anything and everything. From shopping to cooking recipes, or if you want to explore any kind of information you just open google in your phones and find the answer. This is the reason why Internet users are more inclined towards Google as the popular search engine instead of Bing, Pinterest, Yahoo mail, Rediff mail etc.
As an active Internet user if you have noticed when you open the first page of Google’s website what do you see? Sometimes you just happen to see a notification popping at the top of the screen saying that some company has changed its terms of service and the new terms will effective from the March 31, 2020.
This particular message which you see on the top of the screen when you open the first page of google has got ‘review’ and ‘got it’ buttons attached to them. The important modification in this new terms and service is that the refreshed terms apply to Google chrome, Google chrome OSand Google drive. It also says that you can have a look at the summary of the modifications that we have made. Google has published a separate page for Google chrome and chrome OS that highlights you about the changes for these two.
The exact information that prompts on the top of the Google screen is something like this’ We added Google Chrome, Google Chrome OS and Google Drive to the list of services that the terms apply to. With these modifications, these services are governed by the terms of service and also tiny sets of service-specific added additional terms. ‘
Furthermore, Google also notes that it has not made any changes to the way it treats its clients data and that the changed terms do not change the service that the company provides. Now what Google will do from March 31st, is that it will start treating Google Chrome and Chrome OS just equal to the other company services. Now here the most important thing to notice is that these terms will apply to chrome users who don’t use a Google account now. But earlier, the terms would apply to Google Account owners.
What could raise concern here is that the Non-Google account users gets no choice to control the data that has been collected and also, they didn’t get access to some other privacy related settings. This is because they are only available to the clients who have a google account. Google Chrome and Chrome OS users who refuse to accept the terms of service are now left only with one option according to Google, and that is to stop using their services.
Know About Google’s Mobile-Friendly Update
What changes is Google making to its algorithm ? We believe Google will launch new mobile crawler (likely with an Android user) that can improve job of crawling single-page web applications, Android applications, and perhaps Deep Links in iOS applications. The new Mobile-Friendly rules that launched a month ago concentrate on uncovering JS and CSS in light of the fact that Android applications are inherent Java, and single-page web applications depend intensely on JavaScript for their liquid, application like experience. If my site is not mobile-friendly, will this impact my desktop rankings as well ? Google replied "no" without a second thought. We took this as another sign that the new file is identified with another crawler and/or a noteworthy change to the base they are utilizing to parse, file, and assess portable query items however not desktop results. What about sites that redirect to a mobile subdomain? Will they be considered mobile-friendly ? Instantly after the take-off of the Mobile-Friendly labelling, we really saw essentially more mDot ('m.') sites positioning admirably in the versatile SERPS. It's practically like they considered the versatile subdomain a Mobile-Friendly flag, however began the calculation crisp, with no verifiable information to demonstrate which different destinations had more subtle signs of portability, similar to a responsive outline, or a versatile or powerfully served versatile site. It is likewise intriguing to note that a large portion of the Google agents appear to have as of late upheld off of their solid emphasis on responsive configuration. Despite everything they say that it is the minimum mistake inclined, and most effortless to creep and file, yet they additionally now appear to be all the more ready to recognize the other suitable versatile site architectures